Finding Tools
You can search by keywords and subject heading in Heterick Memorial Library's catalog. Keyword searching is better for broad searching and for when you are beginning your research. Subject searching is better for narrower searches.
POLAR - Library Online Catalog
Helpful PR Books
Are You In? INCPrint book
Brilliant PR: Create a PR Sensation, Whatever Your Budget, Whatever Your BusinessISBN: 9780273746584Print book
Cases in Public Relations Management: the Rise of Social Media and ActivismISBN: 0415517710Print book
Mixed Media: Moral Distinctions in Advertising, Public Relations, and JournalismISBN: 9780805863215Print book
PRNews PR Measurement GuidebookPrint book
The Public Relations Strategic Toolkit: an Essential Guide to Successful Public Relations PracticeISBN: 9780415676489Print book
Putting the Public Back in PR: How Social Media is Reinventing the Aging Business of PRISBN: 0137150695Print book
Social Media and Public Relations: Eight New Practices for the PR ProfessionalISBN: 9780132983211Print book
Google Books Search
Interlibrary Loan
Please use Interlibrary Loan for materials not available through the library's resources and not available through OhioLINK. You may request journal articles, books and DVDs through Interlibrary Loan. From the time of request, books usually arrive in 10-12 days. Journal articles are usually delivered electronically and arrive within 3-5 days. Please visit Heterick's ILL page for more information about requesting items:
For further questions about Interlibrary Loan, please email: ill@onu.edu.
Research Tips and Techniques
Student Guide to Research in the Digital Age: How to Locate and Evaluate Information SourcesISBN: 9781591580997Print book
